IDM - Exhibition design
India Design Mark (IMARK) is a design standard. It is not a contest. It is a recognition of Good Design.
Project Brief: To design Exhibition layout and create Identity for India Design Mark 2023
Timeline: 1.5 weeks
Deliverables: 3D design proposal and overall identity for IDM 2023
by students of Product Design, Semester 6, batch of 2020 NID Ahmedabad
3D Design Proposal |
Working on the India Design Mark exhibition layout involved creating a visually engaging and functional design to showcase the awarded products and promote design excellence in India. The exhibition layout aimed to create an immersive experience for visitors, allowing them to explore and appreciate the showcased products in an organized and aesthetically pleasing manner.
The octagonal shape layout was taken ahead as it offers the possibility of creating a visually interesting space, interactive experiences for visitors and diverse display opportunities. It facilitates efficient traffic flow within the exhibition. By creating a circular or spiral circulation path, visitors can easily navigate from one display area to another without encountering dead ends or congestion.
Entrance
Products displayed
Along with exhibition layout the identity design was also developed for India Design Mark 2023 that convey the values of design excellence, innovation, and cultural richness.
Physical Exhibition
The layout proposed above was further selected and executed in Chennai by the Product Design batch of 2021 .
Initial layout Iteration selected
The initial layout was meticulously crafted, taking into consideration the dimensions and specifications of all the products to be displayed. Each product was assigned its designated spot in the exhibition, accompanied by a banner highlighting key information about it. Throughout the process of finalizing the designs, we underwent multiple iterations to arrive at the selected design. These iterations were essential in refining the layout, By ensuring that it surpasses our expectations, this exhibition strives to present the products in a dynamic and immersive manner.
Acknowledgments
We would like to express our sincere gratitude towards everyone who contributed to making of this exhibition possible. Our heartfelt thanks go out to all the staff members and students who were involved in the designing and execution of the layout. We are truly grateful for everyone’s invaluable assistance and collaborative efforts.
Special thanks to
Co-ordinator - Md. Naim Shaikh and Praveen Nahar
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